Increase the impact of
your albums and artists promotion activities by focusing on
your top targets/opportunities, with the power of information-driven
marketing.
Did you know that without a proper planning
based on information analysis, you can waste up to 92% of your music
promotion efforts(*)? To
entrepreneurs minded music artists and professionals who
want to effectively assess and bring their music business to life
within the limit of their resources, Focus Marketing provides personalized,
information-driven and Fortune 100 inspired planning solutions and
support, that will allow you to realize the full potential
of your music business, with more
rationality, reliability, focus and business discipline
than the competing music marketing or business consulting solutions.
A complete step by step guide
to:
* Leverage Fortune 100 best practices
* Define your "real" top fans target
* Focus your touring, radio promotions, PR, etc. activities on
your "real" top opportunities
* Improve the impact of your music promotion
* Use your limited resources more effectively
* Engage and implement your own information-driven marketing
plan for your music
* Tons of advises, data and guidance
* Step by step guide
*
And more...
"Things fall through
the cracks without focus. Resources are spread too thin by trying
to do too much ." Darren
Feldman - Director of Direct Marketing & Promotions - Guitar
Center, Inc.